How much does a WordPress developer cost?

How much does a WordPress developer cost?

Are you planning to build a WordPress site? How much will it cost you to hire a professional developer?

The price can vary a lot based on things like:

  • The type of site: A blog is cheaper than an online store. More complex equals higher cost.
  • Features needed:  Lots of custom functionality and integrations will drive the price. Primary sites are more affordable.
  • Design tastes: Going full custom on visuals costs more than a template.
  • Developer experience: Pros with more WordPress skills charge higher rates.

Putting one dollar figure on WordPress development is tricky, with many factors at play. However, some upfront planning helps set a realistic budget.

In this post, we’ll break down what impacts WordPress costs. We’ll also share tips on finding the right developer for your budget and needs.

The following should be clear at the end:

  • An overview of WordPress site prices
  • Budget impact of specifics like design and features
  • Where to find developers whose goals and price point match yours
  • What you need to know before building a WordPress website

Here’s some insight into how much you can expect to pay to hire a WordPress expert to develop your website.

What Does it Cost to Build a WordPress Website in 2023?

The cost of building a WordPress website can vary greatly depending on the scope of the project you are working on and your choices. Here is an overview of what you can expect in 2023:

WordPress sites can be maintained for under $100/year. The cost includes a domain name ($15) and basic shared hosting ($8/month). However, this DIY approach is time-consuming and requires technical knowledge.

The cost of a professional business website typically ranges from $5,000 to $100,000. Factors that influence the cost include:

  • Type of site (blog, ecommerce, etc.)
  • Number of pages
  • Custom functionality is needed
  • Design complexity and customization
  • Traffic volume it needs to support

According to WebFX, a web development agency, the average small business WordPress site costs $15,000 to $20,000. For more complex sites with extensive customization, costs can exceed $100k.

You can also manage WordPress through a hosting platform like Their plans range from free to $45/month billed yearly. As a result, the process is simplified, but there needs to be more flexibility.

The main cost driver is whether you hire a professional WordPress developer. Their skills and time dictate pricing. Consider ongoing updates, maintenance, and support costs when budgeting for your project.  

While each project is different, this overview gives you an idea of typical WordPress website costs. 

How do WordPress project specifics impact costs?

Your WordPress project’s specific details and scope will significantly impact development costs. Here are some of the critical factors that influence pricing:

  • Number of pages: More pages mean more time and effort to build. Typical sites have 5 to 15 pages, but costs rise for sites with dozens or hundreds of pages.
  • Custom functionality: Integrating custom features like member portals, forums, appointment bookings, etc. Requires more customized programming, which raises costs. Primary brochure sites are cheaper.
  • Design complexity: Sites with intricate, interactive, or animation-heavy designs take more time to develop and are more expensive. Simple layouts are cheaper.
  • Ecommerce features: Developing an online store with products, payments, shipping, and inventory management adds more complexity than an essential website.
  • Security needs: Sites handling sensitive data may require extra security features and measures, which add to development costs.
  • Content population: If the developer needs to add all your content vs just handing them a finished site copy, this takes more time and increases pricing.
  • Integrations: Hooking up third-party APIs and services like email marketing, chat, etc. Adds integration time and costs.
  • Traffic needs: High-traffic sites require more optimized code and infrastructure, which raises costs.
  • Maintenance needs: Factoring in ongoing maintenance and support vs just initial development adds to the overall project budget.

As you can see, the more complex and robust your website goals are, the more it will cost to develop on WordPress. Defining these details upfront helps estimate pricing.

WordPress Pricing and Plans:

Based on standard project details, here is a table summarizing typical WordPress development costs:

Important not: 

As a guideline, the table is not definitive, and actual costs may vary based on the scope and complexity of the project.

Contact WordPress developers to get a quote for your project details. Defining your specific goals and requirements is the key to getting an accurate estimate.

Find Developers Matched to Your Needs and Budget

After considering all of this, how much does it cost to hire a WordPress developer?

Once you have a handle on the typical costs for your WordPress project, the next step is finding the right developer to bring it to life.

Use a service like WINaTALENT to get matched with vetted, expert WordPress developers based on your specific project needs, budget, and timeline.

WinATalent goes beyond bids by having you fill out a detailed project brief. Their talent specialists then identify the best developers for you to interview and work with risk-free.

The benefits of using a premium matchmaking service like WinATalent include:

  • Hand-picked matches, not random bids
  • Thorough vetting of skills and experience
  • Dedicated support to ensure satisfaction
  • Flexible hiring options (project, contract, or full-time)

While WinATalent’s more selective approach comes at a higher cost, it saves tremendous time and avoids the pitfalls of low-budget freelancing platforms. For mission-critical WordPress projects, it’s well worth the investment.

Visit today to get matched with your perfect WordPress developer at any budget.

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